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2. Credibility includes two elements: one is the credibility of the disseminator, including honesty, objectivity, fairness and other character conditions; The other is professional authority, that is, whether the disseminator has the right to speak and the qualification to speak on specific issues. Credibility is divided into two types: high credibility and low credibility, namely stars and ordinary people. For the audience, if it comes from different disseminators, people's acceptance of it is also different. The higher the reputation of the star, the higher its credibility. Choosing a star to speak for a certain brand, relying on the star's leadership charm, the enterprise can transfer the star charm to the product and transform it into the connotation of the product to endow the product with new vitality and cordial association.《绿皮书》该片改编自真人真事，讲述了意裔美国人保镖托尼，他被聘用为世界上优秀的爵士钢琴家唐开车。钢琴家将从纽约开始举办巡回演奏，俩人之间一段跨越种族、阶级的友谊的故事。男尊女卑，以夫为天，那是天经地义。Before 17:00 on June 24汪叔父说得明白，我们是中华儿女，绝非明廷走狗。